Among
health care C-suite executives, 69% report that improving the health care
consumer experience is their organization’s first or second top strategic
priority in 2019, according to just-published research from
Sage Growth Partners. This means that common improvement
initiatives, including staffing changes, technology and patient
navigation have shot to the top of “must-have” lists.
A fragmented delivery
system, rising cost pressures and increased consumer expectations are rapidly
changing the health care industry.
Health care organizations — whether
payer, provider, pharma or device manufacturers — need to engage with patients
beyond brick and mortar walls in cost-effective ways that are seamless,
multimodal and natural to the patient populations that they serve.
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